Railside at The Forks: an Urban Evolution
The Background
The Railside development at The Forks in Winnipeg, Manitoba is a long-anticipated project which will transform two surface parking lots into a vibrant mixed-use neighborhood. What does that entail? Well, picture more gathering spots, increased activities, expanded shopping options, diverse culinary experiences, an infusion of art and culture, and additional public spaces. Best of all, for the first time ever, Railside offers the unique opportunity of being able to reside on site at a national historical landmark. The creation of a website was essential for the public to appreciate the process of consultations and development as well as discover the remarkable opportunities that Railside offers.
The Opportunity
Relish was entrusted with the task of crafting a website that could visually capture the essence of this dynamic project, nestled in the heart of Winnipeg. Going beyond communicating its attributes, the website serves as a conduit for potential residents and commercial tenants. Moreover, it offers a platform for artists to actively contribute to the evolving landscape of public art as the site takes shape. Railside is a true embodiment of community, upholding the spirit of The Forks mandate, ensuring that the North Portage neighborhood remains a thriving hub for commerce, culture, and living. The website process involved meticulous work from wireframes to design and compelling copywriting to effectively communicate the project’s vision.
Services Provided
Think
- Concept Development through Rapid Ideation
- Content & Asset Management Planning
- Wireframing & UX Design
Make
- Graphic Design, Illustration & Iconography
- Copywriting
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